How to Create a Great Pinterest Pin in Designsta
Some of you may have heard a few little birdies (I do NOT mean Twitter birdies) mention that Pinterest can do AMAZING things for your business?! Pinterest is a social network platform that gives longevity to your social posts. People who regularly share, post and pin great quality content with equally great quality images, have proven that Pinterest does bring more traffic to your website. A Pinterest pin share is very different from a social media Tweet in that it is predominantely a visually interesting graphic, that is accompanied by a description where you can add searchable terms to help people discover your images and content.
Pinterest can help you get discovered through Google searches, increase the longevity of your content, make sales and increase the reach of your products and services. You know…there are ONLY 200 million users of Pinterest every month! So its a pretty good way of getting your product in front of a lot of people and, to catch their attention you're going to want to have popular pins. There is all sorts of things you could try on Pinterest to boost your posts such as rich pins and promoted pins but if you're looking for ideas for just getting started then read on for some of our tips and suggestions for creating graphics that will help your content soar. Whether you are a post planner or more of a spontaneous pinner these tips will help you.
"You know…there are ONLY 200 million users of Pinterest every month! So its a pretty good way of getting your product in front of a lot of people"
A great tip to start building traffic from Pinterest is to create a group board where you share pins related to a specific topic. Invite others to join your board and share their images. Also join other people's group boards - you will need to email the admin to ask for an invite to join a group board and be sure to check out their rules to get ideas of what kind of images you are allowed to post. We use Board Booster to create automated campaigns to send content to the boards we contribute to. With each image you pin to a board you can link it back to a post on your blog which will drive traffic to your website. Be sure to go through and share interesting and relevant images that have been pinned as well. This is a great way of building up your followers.
If you're getting serious about Pinterest then having the ability to create a great looking Pinterest pin graphic is important. You will be amazed at how many people will be repinning your work once you start regularly sharing eyecatching pins. So how do you create a great quality graphic images on a regular basis, with a small budget and little to no design skills?
Well, the answer to that is use Designsta! You don’t need any design experience, you don’t need to hire a graphic designer, you don’t need to spend an arm and a leg on fancy design software and spend hours Googling how to use a certain tool. When you head over to Designsta.com if you go to the social media tab on the drop-down menu you will see the option for Pinterest Sizes (various) - it is in this area that you will find many Pinterest post templates that you can use to promote your content on Pinterest.
Simply sign up to get access to hundreds of pre-designed templates, over 4,000 design elements, an extensive library of fonts, plus you get to join the Designsta community where you can mingle with all of the other lovely members and get support and feedback from professional designers. We have templates ranging from serious business graphics through to fun Valentine's Day graphics. We offer design elements both as editable and none editable svg png and jpeg.
A couple of things to bear in mind when pinning your image posts - make sure you have created striking images that will stand out. Share a link to your latest blog post or offering with each pin you share. Write a great description to go with your image - adding in as many keywords as you can, because Pinterest is a search engine so people searching particular terms will be able to discover your pins through the wording in your description. If you add a description of "omg I love this, can't wait to try it" your pin will never be found - remember to add as many searchable terms as you can think of to your description. Encourage people to click on your Pinterest pin by adding a button to your image post - put something like 'click to read more' on the button - the button won't be clickable as it will just be part of your graphic but it will draw the readers eye in and entice them to click on your graphic which will lead them to your site.
If you like to get social on your phone and use the Pinterest app then it might make it easier for you to be able to create your image content and pins from your mobile - great news, Designsta is now available on mobile. No need to use an app, simply login to your Designsta account from your mobile device, create your images, save, download as a png, and get pinning straight from your phone to the Pinterest app.
I want to show you a few simple steps on how to make the perfect Pinterest pin in Designsta so here goes...
Sign up for Designsta and log in to your account where you can access the main design platform and all of your saved designs.
On the main menu in Designsta choose SOCIAL MEDIA, then PINTEREST SIZES (VARIOUS).
Choose which size Pinterest pin template you would like to use. You can choose from any of the pre-designed templates or start fresh and upload your own images, add text and use any of the thousands of design elements already available.
A GREAT PINNING TIP: Long Pinterest pins are better to use rather than small Pinterest pins because there is more chance of them catching peoples attention. You can add more information to the long pins as well but you don’t want to make them too "salesy”.
Open the template you wish to use in Designsta. Here I have chosen to use a blank 735px X 1600px sized template. You can change the background colour or leave it white. Here I have chosen to make the background my brand colour blue. If you would like to do the same, simply click on product and then go to background colour, open the colour picker box and select your colour. You can type your hex codes in here too.
Change the background colour or leave it white.
Now you can add some shapes to your pin to give it some structure. In the next image it shows that I have chosen two different sized boxes. One being a light blue rectangle in the centre - this is where my text is going to go. The other is a small white rectangle where I will place my website address.
Make sure the main structure of the pin is centre aligned. By this I mean the boxes where you want your text to sit in. It looks neat and gives it that professional look, besides you don't want odd, wonky boxes hanging off the page! To do this just go over to the left hand side tool bar where you will find the align panel. Select align centre and then align middle and that will centre anything you want smack bang in the middle of the page. Check out the images below to see how to add shapes and centre align.
Add a shape to your design and select colour.
Now you can add text to your Pinterest pin! Make sure to choose contrasting fonts when pairing for your designs. Think beautiful, scripted or handwritten styled fonts paired with clean, simple and modern. You can see some examples of font pairing by clicking here. For my Pinterest pin I have chosen a bold font which reads clearly to my followers and paired it with a lovely scripted font which reads 'Pinterest'. I wanted to keep the writing quite simple but also add a little bit of colour. See below...
Add text and choose your font.
Okay, so I did save my design but then I just couldn't help myself and I had to go back in to edit it! I'm slightly obsessed with metallic gold painted brush strokes at the minute so I just HAD to add one to my pin! Each month Designsta releases a unique hand-painted design bundle containing over 100 beautiful and unique design elements for all members to use at no extra cost! IT'S AMAZING!
TA-DAAAH pin complete! Save your design and download it as a png. Now I can post it to my Pinterest and link it to my blog, simples! Another thing I love to do is use my pins to create Instagram stories as they are a similar size.
Remember that you can now design your Pinterest pins on the go as Designsta is now available to use on your iPad and iPhone.
We recommend using Tailwind and Boardbooster to automated your pins to your Pinterest account.
Check out my finished pin:
And here are some other Pins I created in Designsta:
- HOW TO CREATE GRAPHICS IN DESIGNSTA